Turning Holiday Customers into Returning Customers, Part 2

So, part one of my plan to increase spring sales with

our 2007 holiday sales is to offer a coupon.  For every

$100 a customer spends between August 1st and

December 1st they will receive a coupon for $5.00

off on their orders between January 1st and March 1st.

They will be allowed to use all their coupons on one

order if they wish. 

On the 15th of December each customer will receive a

letter from Springdale Spa indicating the total of their

coupons, and a sneak peak of the January and

February sale items and new products to kick off

our spring season.

I am sure this will turn a good percentage of our

new seasonal customers into repeat clients.

Next week I'll share part 2 and 3 of my plan

to increase spring sales.